Team Sky launched its new kit yesterday at The Rouleur Classic event in London. Rapha, who have provided the kit for the last four years, ended their partnership at the end of this season to be replaced by Castelli. The new design “contains a mix of British and Italian influences, and the graphic celebrates every victory from Team Sky’s seven seasons.”
They have retained the iconic blue and black styling but have added a new feature: a data pattern with each stripe representing a specific Team Sky victory. “The longest lines are the four Tour de France victories, with Chris Froome’s 2016 victory immediately below the Sky logo on the chest.” Sir Dave Brailsford said that they wanted the kit to celebrate the success they have had as a team.
Initial reaction from the punters has been, on the whole positive. Team Sky fan, Steve Clark said, “I’m glad they’ve stayed true to the original colours and look.” Meanwhile, Rupert Clervaux mischievously wondered if the line representing Sir Brad’s 2012 victory contained a coded message about the contents of the package delivered to him at the end of the Dauphiné.